Programme Aims:

The rationale for the programme of the Department of Marketing is to develop students to be socially and ethically responsible through a well-balanced and integrated programme of study that provides them with the needed knowledge and skills to function more effectively in organisations.

The programme seeks to achieve the following specific objectives:

1. To equip students with the requisite knowledge, problem-solving and strong business analytical skills, and attitudes needed to facilitate the performance of marketing
2. To train students to acquire specialized skills and acumen to effectively manage themselves and
3. To provide students with the requisite training for entry into higher degree
4. To encourage students to seek opportunities to become self-employed.

Duration:  24 months

• Objectives

  The programme is designed to prepare successful applicants to strategically manage their organisations’ financial and other key resources. The aim is to develop the graduate student’s knowledge in key financial areas as well as develop their business and leadership skills.

  The programme also aims at addressing the lack of management training of professional accountants and will broaden the knowledge of professional bodies and non-business graduates who have diverted into accountancy with the theoretical and empirical basis of accountancy missing in professional accountancy education. It will develop the financial econometric abilities of professional accountants required for the application of global accounting standards. The MSc Accounting programme is aimed at advancing thinking and debate on contemporary issues in financial reporting, management accounting, auditing and governance.

  Learning Outcomes for the Programme

  1. Provide students with advanced knowledge and understanding of the conceptual and applied aspects of accounting as an academic discipline at the Master’s level.
  2. Place accounting and auditing within students’ broader economic, behavioural, and organisational contexts.
  3. Provide students with the knowledge and skills to equip them for a range of careers in accounting, in professional accounting firms and the service and public sectors, and to prepare them for higher study and academic research in the area.
  4. Provide students with the opportunity to study accounting jointly with those study areas that are relevant for a proper understanding of the discipline. Such areas of study include quantitative and qualitative methods of investigation for formal research enquiry, finance and management information systems.
  5. Develop students’ powers of inquiry, critical analysis, and logical thinking and apply theoretical knowledge to current issues of policy and practice.
  6. To complete a research-based dissertation, which will allow the participant to advance his or her knowledge in an area of interest to extend their research further at the PhD level. 

  Programme Content:

  Financial Management, Managerial Economics, Financial Reporting, Management Accounting, Corporate Strategy, Ethics and Governance, Business Taxation, Advanced Auditing, International Financial Management, Investment and Portfolio Management, Financial Markets and Institutions, Advanced Qualitative Research and Advanced Quantitative Research Methods.

  Duration:  24 months